Raymond Family Production Ident
I wanted to create an ident that expressed the kind of productions I usually make. After throwing out a few ideas I decided that I wanted to include some real life footage, because I usually make documentaries. I looked into some of my well known idents, such as 'Paramount' and 'A very good production'. I realised whilst researching that most idents have a fan fare or soundtrack that they are recognised by, I then decided to use a short piano piece on my ident to denote that my company was proffesional. I then decided that to finish my piece of I wanted to create something to include, so i started playing around on photoshop. I managed to pick out a tree, and turn it into a silouhette with a sunset behind it. With the company having the word "family" in it, I wanted the tree to resemble a sort of family tree for the audience to connect with. If I was to create the ident again, I think that I would change the name on the ident to 'Raymond Family House Productions" Because having the 'A' to introduce the production company as it is in the clip, only allows the ident to be placed in front of a movie piece, and I wanted my ident to seem much more diverse.
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